Mad Men Miss the Mark

The Madison Avenue Advertising Walk of Fame has just this week announced 2008’s class of inductees.  The advertising characters Geico Caveman and the Serta Sheep have been honored, alongside previously inducted icons such as the Pillsbury Dough Boy, Colonel Sanders, and the Kool-Aid Man.  Shockingly, the U.S. Forest Service’s Smokey Bear was again denied the [...]

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Moved by History

Our recent Forest History Today article, “Timber for the Comstock,” told the history of lumbering around the eastern Sierra and Lake Tahoe area of Nevada. It centered on a set of eight historical markers that tell a forest history story; the idea was to provide a driving tour of historical interest. Some of those markers [...]

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“Delinquent Raindrop”

In 2007, the Forest History Society became the fortunate recipient of the Rudolph Wendelin Papers, 1930-2005. This collection comprises the personal papers and artwork of Rudolph “Rudy” Wendelin (1910-2000), who is the best known artist behind the United States Forest Service mascot and spokesman “Smokey Bear.” In addition to the widely recognized and much beloved [...]

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World War I Photos

As historic photographs in the FHS collections are digitized and added to our online image database, photos are also periodically grouped into browsable online galleries organized by subject.  The newest gallery, just added to our website, features images relating to World War I.  Much of this set is made up of photos documenting the important [...]

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